Flashback Friday: Fun Archive Reads

Levi Strauss & Co.
July 27, 2018

As one of the oldest, most iconic American companies, Levi Strauss & Co. takes great pride in its heritage. Our history tells an incredible story of quality product embraced the world over throughout our 164-plus year existence. And its impact on culture remains as relevant today as it did when we manufactured the world’s first blue jeans.

As our resident historian, Tracey Panek has a wealth of stories to share. Here are some recent highlights:

From The Archives – Summer 2018

Our Fab Favorites: Paul Dillinger, Head Of Global Product Innovation

Before The Blockbusters: Levi’s® Pixar Advertisements

Supersized! Levi’s® That Hit The Big Time

My Fab Favorite: The Levi’s® Calico Jean