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Levi Strauss & Co. In the News: 5 Top ReadsLevi Strauss & Co. In the News: 5 Top Reads

Levi Strauss & Co. is making quite the statement across the media landscape these days. Hot on the heels of…

Blog Entry - Brands - April 5, 2019

Levi’s® and Justin Timberlake Launch Spring 2019 CollectionLevi’s® and Justin Timberlake Launch Spring 2019 Collection

The Levi’s® brand and musician Justin Timberlake are kicking off the second installment of the “Fresh Leaves” collection with a…

Blog Entry - Brands - April 3, 2019

Levi’s® Sculpt: Flatter Your Curves With Power Stretch DenimLevi’s® Sculpt: Flatter Your Curves With Power Stretch Denim

The latest in stretch denim technology is for the wearing this season with the introduction of Levi’s® 4-Way Power Stretch…

Blog Entry - Uncategorized - March 18, 2019

Give Me a Minute: A Look at the Levi’s® RibcageGive Me a Minute: A Look at the Levi’s® Ribcage

  At 12 1/8-inches, the new Levi’s® Ribcage jeans have the highest rise of any jeans the brand has produced…

Blog Entry - Brands - March 12, 2019

A Levi’s® Mystery: The Case of the Prized CutoffsA Levi’s® Mystery: The Case of the Prized Cutoffs

When radio producer Ben Riskin first came upon a pair of Levi’s® 501® cutoff shorts at a Chicago thrift store,…

Blog Entry - Brands - February 22, 2019

Black History Month: Levi’s® & the Legacy of the Berkeley TigersBlack History Month: Levi’s® & the Legacy of the Berkeley Tigers

Leo Hopkins began wearing Levi’s® in the 1940s when he purchased his first Harley-Davidson. A member of the Berkeley Tigers,…

Blog Entry - Heritage - February 20, 2019

Spring Forward Your Style with Levi’s®Spring Forward Your Style with Levi’s®

Spring is just around the corner – the perfect time to switch up that style with the latest Levi’s® fits…

Blog Entry - Brands - February 18, 2019

A Mammoth Levi’s® Discovery in the KlondikeA Mammoth Levi’s® Discovery in the Klondike

Alf and Marlene Roberts own a placer claim at the site of the historic Klondike Gold Rush. They’ve spent decades…

Blog Entry - Heritage - January 31, 2019

Levi’s® in the Spotlight at Hong Kong’s First Denim FestivalLevi’s® in the Spotlight at Hong Kong’s First Denim Festival

Hong Kong hosted its first-ever denim festival this month. I joined the celebration in Hong Kong where thousands of visitors…

Blog Entry - Heritage - January 23, 2019

The Levi’s® Spring 2019 Fit Guide is HereThe Levi’s® Spring 2019 Fit Guide is Here

Get ready to spring your style forward with the Spring 2019 Levi’s® Fit Guide! This season, the brand builds on…

Blog Entry - Brands - January 16, 2019
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