The new Levi’s® women’s denim collection offers soft, stretchy jeans that fit women of all shapes and sizes. But how,…
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Uncategorized
- July 23, 2015
In the mid-1950s, Juanita Wallace was the womenswear designer at Levi Strauss &Co. She knew what the women of America…
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Heritage
- July 23, 2015
Q&A with Louise Bisby, Levi’s Women’s Fit Specialist One of the best things about our new women’s denim collection? We…
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Brands
- July 17, 2015
The 1960s represent a decade of tremendous progress for women’s rights — the FDA approved birth control pills, Betty Friedan…
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Heritage
- July 16, 2015
Manhattan Event Celebrates Launch of Levi’s® New Women’s Denim Collection Trends come and go, but badass women never go out…
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Brands
- July 10, 2015
In May, I described my visit to Mumbai in preparation for the introduction of the new Levi’s women’s denim collection.…
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Heritage
- July 9, 2015
For more than 80 years, women have been wearing Levi’s® to make the most of every day, to live life…
Blog Entry -
Brands
- July 8, 2015
Throughout history, female pioneers have changed our world for the better. They’ve fought for equal rights, demanded equal treatment and…
Blog Entry -
Heritage
- July 7, 2015
Impressions of India As a prelude to the full global reset of our Levi’s® women’s product line, I recently traveled…
Blog Entry -
Heritage
- May 14, 2015
Before the world was talking about the importance of giving women the freedom to lean in, have it all, and…
Blog Entry -
Heritage
- February 18, 2015