A Levi’s® Work Uniform for a Silversmith
In the late 1800s, Levi Strauss & Co.’s blue denim copper-riveted overalls served as the unofficial uniform of working men,…
Blog Entry - Heritage - August 27, 2019Categories for Heritage
A Levi’s® Work Uniform for a Silversmith
Levi’s® Button Buried in a Backyard in Tennessee
While digging in his backyard last year, Brye Dale made an unusual Levi Strauss & Co. discovery. Along with glass…
Blog Entry - Heritage - August 20, 2019
Peace, Love & Bell Bottoms: Celebrating 50 Years of an Iconic Style
Fifty years ago, Jimi Hendrix took the stage at the Woodstock Festival in an outfit that would become the epitome…
Blog Entry - Heritage - August 8, 2019
Searching the World for Levi’s® – A Collector’s Story
Taiwanese-born Levi’s® fan Eugene Yeh travels the world in search of Levi’s® clothing. He has visited vintage stores from Bangkok…
Blog Entry - Heritage - August 2, 2019
Our Fab Favorites: Head of Men’s Design Discusses Her Fave 501®
Our Fab Favorites asks LS&Co. insiders for the low-down on their top picks from the Levi Strauss & Co. Archives.…
Blog Entry - Heritage - July 18, 2019
The Throwback Inspiration Behind Levi’s® x BEAMS
As CEO from 1984 to 1999, Bob Haas introduced several firsts while leading Levi Strauss & Co. During his tenure,…
Blog Entry - Heritage - July 12, 2019
The History of Denim
May 20, 1873 marked an historic day: the birth of the blue jean. It was on that day that Levi…
Blog Entry - Heritage - July 4, 2019
Reflecting on the Legacy of LS&Co.’s Domestic Partner Benefits
In June of 1992, Levi Strauss & Co. became the first Fortune 500 company to offer domestic partner benefits, recognizing…
Blog Entry - Heritage - June 28, 2019
Levi’s® Engineered Jeans™ at 20: The Innovative Backstory of LEJ
Twenty years ago, Levi Strauss & Co. transformed jean design by introducing an innovative new concept, three-dimensionality. The innovation grew…
Blog Entry - Heritage - June 13, 2019
Elton John’s Customized Levi’s® Look
Whether he was performing in a Mozart-inspired powdered wig or a Donald Duck costume, Elton John’s show looks are almost…
Blog Entry - Heritage - May 29, 2019
