The 80-Year Coverup
It’s been 80 years since Levi Strauss & Co. last exposed the copper rivets on the back pockets of our…
Blog Entry - Heritage - July 6, 2017The 80-Year Coverup
Latest Installment of The 501® Jean Documentary Explores Denim Culture in Japan
“Japanese take in Americana…they somehow manage to do it better,” begins Erik Brunetti, Founder, Fuct/SSDD at the start of the…
Blog Entry - Values - May 31, 2016
The 501® Jean: Stories of an Original – A Documentary Film
The Levi’s® 501® button fly jean – the original and first ever blue jean – was born on May 20,…
Blog Entry - Brands - March 16, 2016
