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Throwback Thursday: Celebrating 80 Years of Women’s Jeans

Eighty years ago this month, Levi Strauss & Co. forever changed women’s fashion with the introduction of Lady Levi’s® jeans…

Blog Entry - Heritage - September 4, 2014

In a world littered with reality television trash, ABC’s hit show Shark Tank is a rare gem. It gives budding…

Blog Entry - Values - September 3, 2014

…and we’ve been doing so for 140-plus years. In 1873, the Levi’s® 501® jean was born through visionary insight and…

Blog Entry - Innovation - September 2, 2014

A profile of Chad Hinson, Levi Strauss & Co. Creative Services Chad Hinson is no stranger to the business of…

Blog Entry - Brands - September 2, 2014

Composer John Cage once said, “I can’t understand why people are frightened of new ideas. I’m frightened of the old…

Blog Entry - Values - August 29, 2014

This week marked Women’s Equality Day, commemorating the 94th anniversary of the passage of the 19th amendment, which guaranteed American women…

Blog Entry - Heritage - August 28, 2014

During a recent visit to our headquarters, Jean Stories took a crash course in Levi Strauss & Co. history, and…

Blog Entry - Values - August 27, 2014

This is part of an ongoing series designed to feature people who are changing the world in their Levi’s®. Our…

Blog Entry - Values - August 25, 2014

Bluejeans and the denim jacket. They’re timeless fashion staples, but do you ever wonder how that came to be? Both…

Blog Entry - Heritage - August 25, 2014