Levi Strauss & Co. (“LS&Co.”) is deeply committed to the relationship of trust we have with you – our consumers. For more than 160 years we have been creating authentic products by leading with our values. As we continue to innovate in how we bring our products to life online, we’ll match cutting-edge technology with your privacy interests.
We collect information that identifies you or can be used to identify you, such as your name, address, phone number, mobile phone number, e-mail, payment information, and other personally identifiable information that you choose to provide us with or that you choose to include in your account (“Personal Information”). You may be asked to provide us with Personal Information when you use any of our Services, and at other times.
Usage Data and Site Activity
We automatically collect information regarding the actions you take on the Site (“Usage Data”). For example, each time you use the Site we automatically collect the type of Web browser you use, your operating system, your Internet Service Provider, your IP address, the pages you view, and the time and duration of your visits to the Site.
Cookies and Anonymous Identifiers
We use Google Analytics on the Site to collect Usage Data. For more information about how to opt out of having your information used by Google Analytics, visit https://tools.google.com/dlpage/gaoptout/.
Use and Purpose
We use the information we collect about you to pursue the following purposes, which are necessary for the performance of the contract between us to provide you with the features or services you requested or which we consider in our legitimate interests:
From time to time, we may establish a business relationship with other businesses whom we believe trustworthy and who have confirmed that their privacy practices are consistent with ours (“Service Providers”). For example, we may contract with Service Providers to provide certain services, such as hosting and maintenance, data storage and management, and marketing and promotions. We only provide our Service Providers with the information necessary for them to perform these services on our behalf. Each Service Provider must agree to use reasonable security procedures and practices, appropriate to the nature of the information involved, in order to protect your Personal Information from unauthorized access, use, or disclosure. Service Providers are prohibited from using Personal Information other than as specified by us.
Compliance with Laws and Law Enforcement
In order to comply with our legal obligations, we may also use some of your Personal Information to detect and prevent illegal uses, abuse, spam, fraud, security incidents and other harmful activity or government or court orders.
We cooperate with government and law enforcement officials and private parties to enforce and comply with the law. We may disclose Personal Information and any other information about you to government or law enforcement officials or private parties if, in our discretion, we believe it is necessary or appropriate in order to respond to legal requests (including court orders and subpoenas), to protect the safety, property, or rights of our company or of any third party, to prevent or stop any illegal, unethical, or legally actionable activity, or to comply with the law.
We maintain physical, electronic, and procedural safeguards to protect the confidentiality and security of information transmitted to us. However, no data transmission over the Internet or other network can be guaranteed to be 100% secure. As a result, while we strive to protect information transmitted on or through the Site or Services, we cannot and do not guarantee the security of any information you transmit on or through the Site or Services, and you do so at your own risk.
The Site are intended for users who are sixteen (16) years old or older. We do not knowingly collect Personal Information from children under the age of sixteen (16). If we become aware that we have inadvertently received Personal Information from a child under the age of sixteen (16), we will delete such information from our records.
Please be aware that your Personal Information and communications may be transferred to and maintained on servers or databases located outside your state, province, or country (including, for example, the United States). The laws in the United States may not be as protective of your privacy as those in your location. However, please rest assured that we implement appropriate legal, organizational and technical measures to protect your Personal Information. Furthermore, in regard to the transfer of Personal Information to countries outside the European Union (“EU”), we have entered so-called “Standard Contractual Clauses” approved by the Commission of the European Union for international transfer of Personal Information to controllers or processors established in third countries as the case may be.
The data controller for the Site is:
Levi Strauss & Co.
1155 Battery Street
San Francisco, CA 94111
You may have certain rights under EU data protection legislation with respect to your Personal Information, such as the right to:
If you wish to exercise any of your above rights, please reach out to us by any of the ways mentioned in Section 3 (Managing Your Information Preferences).