2019 Holiday Helper program

Levi’s® Stores Got A Little Holiday Help From Friends

Ashley Carlson, Unzipped Staff
Levi Strauss & Co.
January 17, 2020

Between go-back running, adding new products to the floor, processing inventory, helping customers and ensuring a great brand experience, there is plenty to do to create a successful shopping experience for consumers, especially during the rush of holiday shopping. It’s a lot of work, but this past holiday season our retail teams had a little extra assistance, thanks to the Holiday Helper program.

Introduced this year, the Holiday Helper program invited LS&Co. employees in the U.S. to spend a four-hour shift in one of our Levi’s® stores and Macy’s Union Square supporting our retail teams during the busy month of December.

More than 100 employees participated at 11 locations in the San Francisco Bay Area; Frisco, Texas; New York City and Schaumburg, Illinois. The Holiday Helpers greeted consumers and helped them find their perfect fit, organized products and ensured a stellar brand experience for everyone in the store. Retail leaders prepared projects for everyone to work on and educated the greater team about the day-to-day store experience as well.

“I enjoyed the opportunity to be a Holiday Helper in a local store. It was fun to assist customers, straighten and size product and get to know the staff. It reminded me of the days when I was a manager at the Michigan Avenue Levi’s® store. I am looking forward to doing it again in 2020!” said Paul Highfield, regional manager of In-Store Marketing.

Leigh Saito, senior store manager at the Market Street store in San Francisco, said that the Holiday Helpers positively impacted their store’s business by helping consumers with fits and placing much-needed replenishment product back on the floor. “During the holiday season, we usually see an increase of foot traffic, and having extra people to help comes in handy!” she said. “I really appreciated how eager they were to jump in and help in any way possible.”